During the presentation Lessons Learned from Travelocity: The Business of Innovation, Terry will look at the business of innovation as a key success factor in any field. While unraveling the success story of Travelocity, this session focuses on the drivers of innovation and the rise of digital media to translate it to the business of clinical trials. Partnerships in Clinical Trials will be taking place April 21-24, 2013 in Orlando, Florida. If you'd like to join Terry for his presentation as a reader of this blog when you register to join us and mention code XP1800BLOG, you'll save 15% off the standard rate!
Featured Presentation: Lessons Learned from Travelocity: The Business of Innovation
Featured Speaker: Terry Jones, Founder, Travelocity.com, Chairman, Kayak.com, and former Chief Information Officer, American Airlines/Sabre,Author, The Business of Innovation
About the presentation: Growth – Every company has to have it. But, in today’s hypercompetitive environment and difficult economy how do you get it? Terry Jones, master of innovation, took a team of ten and built a multibillion dollar enterprise based on an innovative idea that most of his colleagues thought would fail. Jones created a culture of innovation where new ideas were celebrated, mistakes became fast learning loops and employees learned that anyone can innovate. In this insightful keynote presentation, Jones takes you through the steps to nurture new ideas and the organizational structures, funding policies and team members required for success. Many keynote speakers talk about the future. Jones gives a step by step plans to create it.
Talking points include:
- • The success story of Travelocity including specific examples applicable to the Pharmaceutical Industry
- • The key to implementing innovative ideas as a leader within your organization
- • How to manage a changing business model in a digital world
- • Building loyalty in your consumers as applied to consumers/patients