Friday, August 8, 2014

Clinical trial recruitment leans on effective communication with the patient

Recently, Bret S. Stetka, MD sat down with Claire C. Meunier to look in-depth at how the disconnect in communication between patients and clinical trials participation is having an effect on the number of patients who are enrolling. Meunier, the Vice President of Research Engagement for The Michael J. Fox Foundation for Parkinson's Research Patients, shares that patients will participate, but aren't getting enough to get information upfront to join. Meunier thinks that three things could improve participation in clinical trials for the patients: awareness, education and actionable steps. Share with them that the clinical trials need patients and keep them informed of as to the progress of each trial.

Each trial will have a different spectrum of patients - so it is important to update the clinical trial recruitment strategy for each trial. Meuiner points out that if the patients feel empowered, educated and updated, they will return because of their positive first experience.  To find out more about her insights on engaging patients in clinical trials, read Meunier's full interview at Medscape.

This fall in Shanghai at Partnerships in Clinical Trials Asia, Yanping Zheng, Director, Clinical Affairs/Medical Monitor, Mallinckrodt Pharmaceuticals, USA, will be joining us to look at developing patient recruitment plans that will work to recruit patients in the Asia Pacific region - including overcoming the cultural barrier.  For more information on this session and the rest of the program, download the agenda.  If you'd like to join us September 22-24 in Shanghai, as a reader of this blog, when you register to join us and mention code XP1975BLOG, you can save 15% off the standard rate.

What do you think is the first step to overcoming the communication disconnect with patients in clinical trials?

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